Radio Nova was launched in September 2010, as a ‘special interest’ station with a local radio licence for the Greater Dublin Area aimed at 25-44-year-olds. The station describes its music mix as “guitar-based music” with a playlist consisting of songs by major Irish and international artists from Kings of Leon, The Killers, Coldplay and the Foo Fighters to Fleetwood Mac, Genesis, David Bowie and The Beatles.
At Interactions we work with a significant number of Ireland’s most successful local radio stations including Radio NOVA, OceanFM, Sunshine 106.8, Midlands 103, FM104, and East Coast Radio. And just as listeners tune into their favourite stations we frequently tune into listeners’ needs to ensure that our clients continue to create content that drives audience share. So, while it might appear as simple as playing the latest Katy Perry single, it’s anything but.
The CIVITAS initiative is an on-going sustainable transport project funded by the EC. In CIVITAS MIMOSA, Interactions worked with the cities of Bologna, Funchal, Gdansk, Tallinn and Utrecht implementing innovative technological, infrastructural and behaviour change measures in the field of sustainable mobility.