Images of Cycling at the Velocity Conference

MD of Interactions, Eileen O’Connell presented at #velocityconf in #Dublin last week in a session devoted to Images of Cycling and how Interactions’ research has provided insight into how we can change the image of cycling by creating targeted communications with more appropriate images and messages. The session was followed by a lively debate on the hi-vis/helmet issue. Read her summary of this issue on LinkedIn (

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